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Brakel partner BSH Klima Polska
Two years ago, Brakel decided to penetrate the market in Poland. We therefore forged relations with firms including BSH Klima Polska sp. Marta Grunwald, Product Manager at BSH, explains a little about the partnership …
‘In April 2009 Brakel and BSH Polska decided to enter into partnership. Brakel offers us advantages including sound technical support, while also issuing transparent quotations within 24 hours. We at BSH in turn are introducing the Brakel range to the Polish market, as well as building up a distribution network and lobbying in favour of the application of smoke & heat extraction systems in the fire safety sector.’
Matchmaking events
Marta continues: ‘Together with Brakel, we participate in matchmaking events, where we make the acquaintance of major Polish construction firms, such as SKANSKA, ERBUD, MOSTOSTAL and TEBODIN SAP. We also organise introductory meetings with architectural firms and design offices. After all, they are in a position to incorporate smoke & heat extraction systems in their designs.’
Projects
‘We achieved initial success with the ‘Kielce Trade Fair Centre’ and ‘Gdansk Medical Centre’ projects. Ventria type aesthetic fire ventilation windows were fitted in both these buildings.’
Market approach
Marta Grunwald explains more about the market approach adopted by BSH. ‘BSH approaches the market from various angles. For instance, we have forged relations with businesses operating in the fire safety sector, suppliers of industrial premises, construction firms and project developers. In addition, we cooperate with fire safety experts and architects, while promoting (aesthetic) smoke & heat extraction solutions at training events and seminars’.
Customer Days
‘BSH has already participated in the Brakel Customer Days twice. The purpose of holding these events is to introduce Brakel to our business relations. The highlight of the Brakel Customer Days is the ‘real life fire test’, during which one experiences the way smoke clouds develop during a fire and the role that smoke & heat extraction systems can play in this context. Our customers greatly appreciate the opportunity to take ‘a peek behind the scenes’ on Brakel’s production line. Furthermore, as a partner ourselves, it is nice to meet and talk to Brakel partners from other countries.’
In short: BSH Polska and Brakel have formed a pleasant working relationship, which we presume will continue for years to come.
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